Amazon India announces 50% duty cut for new sellers ahead of upcoming festive season sales

Amazon India Announces 50 Percent Fee Cut for New Sellers Ahead of Upcoming Festive Season Sales

Amazon on Monday announced that it will slash fees for new sellers on the e-commerce website by 50 percent ahead of the company’s upcoming sale scheduled for the festive season. After the announcement, the company revealed that the sale of Amazon Great Indian Festival 2022 will start from September 23. According to the e-commerce platform, new sellers who register before October 26 and launch within 90 days will be eligible for a 50 per cent deduction. Sales charges, as per the company.

The e-commerce platform said in a statement on Monday that new sellers will be eligible for exemption in charges paid for selling products on the company’s website. “All new sellers who register on Amazon.in between August 28 and October 26 and launch within 90 days from the date of registration will be eligible to avail. [of a] 50% off on sales charges across all categories,” the company said.

All products sold on Amazon are charged a sales fee. It is calculated as a percentage of the total selling price paid by the buyer, according to the firm.

According to the company, the upcoming festival sale will benefit local stores, traditional weavers and artisans, women entrepreneurs as well as startups and digital entrepreneurs. However, it did not give specifics on how it would help local artisans and entrepreneurs during the festive sale. The firm only offers integrations for selling services and products offline through its programs such as Local Shops on Amazon.

On Saturday, Amazon announced that the upcoming Amazon Great Indian Festival 2022 sale will begin on September 23. Prime members will get early access to the Great Indian Festival 2022 sale, and customers can take advantage of discounts on a range of products across categories during the sale. Rival Flipkart is expected to announce the dates for its Flipkart Big Billion Days Sale 2022, which will offer deep discounts, ahead of the upcoming festive season in October.


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