Lord of the Rings: The Rings of Power attracted 25 million viewers on its first day, setting a new record for Amazon Prime Video

The Lord of the Rings: The Rings of Power Draws 25 Million Viewers on Day One, Sets New Record for Amazon Prime Video

The Lord of the Rings: The Rings of Power has set a new record. Amazon Prime Video has confirmed that the LOTR prequel series has attracted 25 million global viewers in its first 24 hours, making it the biggest premiere on the service. This is a significant feat considering that Amazon has already shelled out a billion dollars (roughly Rs 7,993 crore) for the five-season commitment. The Rings of Power premiered on September 2, with the first two episodes, exclusively on Prime Video.

“It’s only fitting that Tolkien’s stories — among the most popular of all time, and considered by many to be the true origins of the fantasy genre — have led us to this proud moment,” said Jennifer Salke, head of Amazon Studios. A prepared statement regarding the achievements of The Rings of Power. “I am grateful to the Tolkien estate — and our showrunners JD Payne and Patrick McKay, executive producer Lindsay Webber, cast and crew — for their tireless collaborative efforts and boundless creative energy. And it’s the millions of fans watching – obviously passionate about Middle-earth that we are – that’s the true measure of our success.”

Everything you need to know about Lord of the Rings: The Rings of Power

While the record-breaking numbers sound great, it’s worth noting that this will be the first time Amazon has publicly shared internal TV ratings. And second, like most streaming services, Prime Video doesn’t provide a clear definition of how viewership is measured. It is not possible to tell if an episode of The Rings of Power had statistics based on click-throughs or specific timestamps. The Lord of the Rings prequel series launched exclusively on Prime Video in over 240 countries and territories worldwide.

The eight-episode series begins every Friday at 9:30 AM IST, starting with The Rings of Power Episode 3 from September 9. The Rings of Power Season 1 is slated to end on October 14, paving the way for the second season to begin principal photography. October. With The Rings of Power Season 2, co-showrunners Patrick McKay and JD Payne will be leaving the franchise’s longtime home in New Zealand to settle in the UK.

The Lord of the Rings: The Rings of Power is set thousands of years before the events of Peter Jackson’s films and explores the vast history surrounding the Second Age of Middle-earth. The series is expected to feature the origin story of the Dark Lord Sauron, creator of the One Ring. The series also stars Morphide Clarke, Robert Arayamo (Mindhunter), Cynthia Addai-Robinson, Maxime Baldry, Owen Arthur, Nazanin Boniadi, Ismael Cruz Cordova, Charles Edwards (The Crown), Markella Cavenagh and Charlie Vickers.

New The Lord of the Rings: The Rings of Power episodes air every Friday at 9:30 AM IST on Amazon Prime Video in India.


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