Apple is set to skip its traditional October fall event after launching the iPhone 14 series, Apple Watch Series 8, Apple Watch Ultra, Apple Watch SE, and AirPods Pro at its much-hyped ‘Far Out’ event on September 7. . Over the years, Apple has made a habit of hosting four events in a calendar year, the last of which is usually dedicated to the Mac and iPad in a less-publicized setting. year
According to Bloomberg’s Mark Gunman, Apple may not have any other big events left for 2022 that would warrant another standalone marquee event or additional marketing spend. The company is expected to announce updated iPad Pro, Mac mini, and 14-inch and 16-inch MacBook Pro models this year. Apple is more likely to release the rest of its product updates for calendar year 2022 through press releases, website updates and select-invited media briefings rather than a full digital or physical event, according to Mark Gurman. Power On Newsletter,
The company’s latest 11-inch and 12.9-inch iPad Pro models, Mac mini, and 14-inch and 16-inch MacBook Pro models are expected to transition to the M2 chip; The new processors on the MacBook Air and 13-inch MacBook Pro were announced at Apple’s June 2022 WWDC event.
According to Gurman, Apple may also announce an updated Apple TV set-top box with an A14 chip with improved RAM this year. However, apart from the new chip transition, the rest of the updates for Macs and iPads and Apple TV set-top boxes for 2022 will be relatively regular increments and so won’t call for another event, according to the report.
Although unusual, such a move is not unprecedented for the company, which in the past has opted to launch more significant products like the AirPods Max and the original AirPods Pro via press releases.
