Apple is expected to launch the iPhone 14 series on September 7, and a new survey suggests that roughly 14 percent of iPhone users are considering upgrading to the new iPhones despite reports of a price hike. A survey by savings.com showed that this number is higher than last year, where only 10 percent of existing iPhone users planned to upgrade to the iPhone 13 series. This may come as a surprise considering the financial impact of inflation and the general tendency of iPhone users to stick to their devices for longer.
The Survey by savings.com, conducted with a sample size of about 1,500 iPhone users, suggests that the iPhone 14 may have more customers than ever among existing iPhone users. As pointed out by 9 to 5 MacThe sample size is very small and it does not indicate any real trend or tendency as claimed in the survey.
This is particularly noticeable in markets like India, where the true cost of the iPhone may encourage buyers to stick with the device longer than in markets like North America and Europe. Moreover, if Apple raises the prices of the iPhone 14 series, this may deter or change the minds of many buyers.
Interestingly, the survey also has some other interesting points. Two out of three potential buyers own an iPhone model less than two years old. A faster processor, more device storage and a better camera were cited as the main reasons to upgrade to the iPhone 14 series. For those who said they wouldn’t upgrade, the main reasons were that their current iPhone still works well, as well as the expected cost of upgrading to the iPhone 14.
The Apple iPhone 14 series is expected to launch globally on September 7. Various rumors suggest that Apple may introduce an iPhone 14 Max model this year instead of the iPhone 14 mini, which typically gives users the option of a larger screen without a more advanced camera system. Offered by Pro and Pro Max models.
The lack of an iPhone 14 mini also means that the entry price of the current-generation iPhone will increase significantly, regardless of the possibility of a price hike. Apple may also launch next-generation iPad and Watch devices at the same event, according to rumours.
